EMAIL MARKETING CASE STUDIES

Glasgow Commonwealth Games Bid
www.glasgow2014.org
Glasgow 2014Part of the reason for Glasgow's bid success has been the strategic use of email to keep in touch with supporters and bid backers.


CampaignHelper powered the 2014 Bid's permission based email marketing, e-newsletters and bulletins world-wide. All emails were designed to complement their strong brand image and other digital channels. CampaignHelper's tracking and reporting system, combined with its low pricing structure ensured they received first-class value for money - for a wining bid.



Scottish Council For Voluntary Organisations
www.scvo.org.uk
SCVOSCVO wanted to create a system for tailored communication with its thriving member base.


SCVO uses CampaignHelper to power its bi-monthly member newsletter and ad-hoc targeted campaigns. CampaignHelper has integrated with their database and other communication channels, thereby enhancing the relationship with their members.

OTHER E-CAMPAIGNERS
Countryside Alliance
18 public campaigns.

Scottish Council for Voluntary Organisations Rural Dimension
5 public campaigns.

The Royal Society of Edinburgh
4 public campaigns.

Youth Scotland
4 public campaigns.

Citizens Advice Scotland
3 public campaigns.

University of Glasgow Web Team
3 public campaigns.
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